speculative design

Bromford Lab Design Fiction: Trade Up

Bromford Lab Design Fiction: Trade Up

‘Trade Up’ explores a near-future in which amazing medical advances have inadvertently lead to new types of health inequality and a thriving but dangerous black-market.  Through our design fictions we’re not attempting to predict the future, just inspire a conversation about it.

Bromford Lab Design Fiction: A Tale of Prophet & Loss

Bromford Lab Design Fiction: A Tale of Prophet & Loss

We’re exploring how we might use fiction to provoke conversation around important societal issues. ‘A Tale of Prophet & Loss’ is intended to serve as a conversation starter on the topic of automation and artificial intelligence in respect of customer relationships.

Reflecting Black Mirror - Are We Nosediving Towards China’s Nationally Ranked Citizen Score

Reflecting Black Mirror - Are We Nosediving Towards China’s Nationally Ranked Citizen Score

Simon explores why it might be difficult to view China's plans to introduce a government-mandated social credit system through anything other than the hue of an Orwellian filter.