One of the most common questions we still get asked: what's the difference between a test and a pilot. Simon revisitis Tom’s 2015 post and reboots our definition of prototypes, tests and pilots.
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A brief overview of how we plan to use Trello to keep a track of all the goings on within the Innovation team.
Our Design Principles - in a cut out and keep format..
When personas are done right they can be an invaluable design aid, but if they are done badly they can be nothing more than ugly stereotypes. Good personas are archetypes not stereotypes.
How do you prioritise your innovation choices? Six questions that might help...